Release Notes: Q1, 2025

Release Notes: Q1, 2025

Personalize your messages with detailed insights & dynamic new releases

SMS release
Email Release

Unlock deeper insights with Segment Reporting

We’ve recently released segment-level reporting on the Attentive platform. Now, you can view campaign performance by each included segment, understand the impact of included segments, and make data-driven decisions to improve your campaign outcomes.

Learn more in the Help Center, or log in to get started.

SMS release
Email Release

Back-in-stock waitlists are now available on all E-commerce platforms

Back-in-stock waitlists give your shoppers a seamless way to stay in the know. Now officially released on all platforms, you can effortlessly capture shopper interest, send automatic alerts when items are restocked, and turn your most engaged browsers into buyers.

Learn more in the Help Center, or log in to get started.

Email Release

Re-engage customers with Full Abandon Carts in Emails

Fully dynamic abandoned cart emails are now available on all platforms. Now, non-Shopify brands can showcase every product left behind, increasing clickable areas and driving more completed purchases.

Learn more in the Help Center, or log in to get started.

AI release
Email Release

Maximize email revenue with AI Pro

Boost conversions with AI-driven personalization. The AI Pro for Email beta pinpoints your high-value subscribers when they’re ready to buy—helping you generate up to 25% more revenue from your email campaigns.

For customers using AI Pro and Attentive Email, contact your CSM or AM to learn more about the AI Pro for Email beta.

Email Release

Drive urgency with Discount Pricing Attributes

Highlight sales and boost conversions with new discount pricing attributes beta. Add strike-through pricing and detailed discount info to product recommendations to make your offers more compelling and visually engaging. Discount pricing attributes are currently available for use in product recommendations, dynamic products, static catalog products, and as a macro.

Reach out to your CSM to test this feature.

Email Release

Deliver smarter recommendations with new Product Recommendation Filters

Easily configure product feeds and keep your emails relevant with new product recommendation enhancements. New functionality includes excluding the last five products a subscriber purchased, setting maximum products recommended from a category, and more—giving brands more control over how personalized product recommendations appear in their emails.

Learn more in the Help Center, or reach out to your CSM to test this feature.

SMS release
Email Release

Enhance targeting with your Snowflake Data

Now available in beta, brands can enhance personalization by syncing product, customer, and event data from Snowflake. Unlock smarter segmentation, more relevant AI recommendations, and high-performing automated journeys.

Learn more in the Help Center, or reach out to your CSM to test this feature.

SMS release
Email Release

Gain full-funnel visibility with Shopify Attribution Enhancements

Track every purchase—online, in-store, and beyond with our updated Shopify Attribution Model beta. The new update is designed to provide an enhanced view of Attentive-influenced revenue for Shopify customers, with early testing showing a 24%+ increase in attributable revenue.

Learn more in the Help Center and keep a lookout for these updates in your UI in the near future.

SMS release
AI release
AI release
email release
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